HubSpot (NYSE: HUBS), the leading customer relationship management (CRM) platform for scaling companies, and NTWRK, North America’s leading livestream platform, have teamed up to release a series of physical and NFT art drops that celebrate artists, entrepreneurs and visionaries who choose to “grow better” by pursuing professional success with a soul.
HubSpot and NTWRK’s first drop will feature an original art print and animated NFT designed by renowned Philadelphia artist, King Saladeen. The collection, “Grow Better” is a print and animated NFT Accessible Art Series. The pieces will drop exclusively on the NTWRK app on December 2 at 6 p.m. EST during the Beyond the Streets Digital Art Festival.
Each drop in the series will feature a combination of physical and NFT art pieces developed in partnership with artists who have chosen a better path to growing their careers – through authentic and meaningful connection, community and creativity.
For the first edition of this series, HubSpot partnered with King Saladeen, a highly celebrated contemporary artist from Philadelphia whose passion is to make great art more accessible to his fans and the community.
“It was exciting to work with HubSpot to help bring to life the ‘Grow Better’ mission through art and community,” said King Saladeen. “Giving back has always been at the forefront of what I try to do. I’m grateful to partner with a brand like HubSpot which allows me to make my exclusive art accessible to the community for the first time ever. Being able to create an original art piece and aligning my vision with HubSpot’s to help impact communities means everything to me.”
King Saladeen has undertaken a number of community development projects in his hometown of Philadelphia over the years. He has a track record of philanthropic work that includes starting his own foundation, teaching art classes for local Philadelphia youth, participating in the NFL’s “My Cause My Cleat” campaign, as well as local charity work. Proceeds from HubSpot’s piece will be reinvested in King Saladeen’s foundation for the community.
“HubSpot’s mission is to help millions of organizations grow better – by focusing on creating meaningful connections and building community,” said Brad Minor, Global Head of Brand at HubSpot. “We look to reflect that mission in our brand partnerships as well. This collaboration with King Saladeen allows us to celebrate the impact that he’s had on his own community, while making his incredible message and work more accessible through NTWRK’s powerful platform.”
The limited-edition, signed physical print is an original mixed media piece that King Saladeen designed exclusively for the project with HubSpot and NTWRK. The 10 physical prints are collectively valued at more than $20,000 and will be made available for $1 each to the community through a drawing. The winners will be announced exclusively by King Saladeen during the Beyond The Streets Festival. A 1 of 1 hand-embellished original will also be available for purchase.
The NFTs are digital reproductions of the physical print, in the format of a puzzle. The puzzle pieces will animate to represent a community coming together and growing together. The NFT’s will be accessibly priced at $4 with 27 total being made to honor King Saladeen’s late grandmother, who was born on April 27th. Both works feature King Saladeen’s iconic JP The Money Bear character that encourages morals over money.
HubSpot will work with sustainability platform Aerial to offset the NFT carbon emissions from the collection. HubSpot will double the emissions offset, making this drop carbon negative.
HubSpot will work with Aerial, the sustainable living platform, to offset the NFT carbon emissions from the collection. HubSpot will double the emissions offset, so HubSpot is carbon negative for this campaign.
Fans can watch the artwork and NFT unveiling from King Saladeen’s studio in Philadelphia on December 2 at 6 p.m. ET on the NTWRK app. He will discuss his creative process, the inspiration behind the design of the print and NFT, and how communities can grow better when they grow together. King Saladeen will announce the winners of the drawing at the end of the episode period in the show chat room.
HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help companies grow better. The platform includes marketing, sales, service,operations, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, more than 128,00 customers across more than 120 countries use HubSpot’spowerful and easy-to-use tools and integrations to attract, engage, and delight customers.
Named one of Fast Company’s Most Innovative Companies and Ad Age’s Hottest Brands, NTWRK is the premier North American livestream shopping platform where “entertainment meets e-commerce” (Forbes). Built on a digitally-innovative model of daily product drops, livestream shopping festivals and exclusive partnerships with world-renowned brands and creators, NTWRK has fostered an organic global community of artists and fans since its launch in 2018. Under the motto “Shopping At The Speed of Culture,” NTWRK provides a curated digital shopping experience and access for Gen-Z and millennial consumers.